Using the latest in website design and technology to suit accessibility targets and needs to a tee, the brand new Club Quarters website incorporates wonderful features including ultra-fast site speed and ADA accessibility compliance. Suitable colour contrasts, markup structure, and functionality that caters for screen reading software was key to this website build to suit all audiences and entice guests from all over the world to visit Club Quarters Hotels.
Project Overview
With sixteen hotels all over the globe, from London to New York, CQ Hotels needed a multi-site to shine a light on every hotel and engage new audiences – whether they be business guests or leisure guests with a taste for big city exploration.
With international travel at the forefront, the website design and development team at UP knocked it out of the park with a new, sleek responsive design to make booking easier, faster, and all-the-more enticing.
WMA WebAward
Outstanding Website 2020
What We Did
Revamping a multi-site with sixteen different properties around the globe was no mean feat! The UP team donned their thinking (and creating!) caps, rolled up their sleeves, and pulled out all the stops for CQ Hotels.
Responsive Website Design
Giving guests a seamless, easy experience when booking a stay with CQ Hotels was the ultimate goal! With beautiful, mobile-optimised pages for guests on the go, UP refreshed the CQ Hotels multi-site for brilliant results.
Flexible Page Builder
The new page builder allowed ultimate flexibility to create, refine and re-order web pages with ease. No development required!
Accessibility Audit
With American Disability Act guidelines at the forefront of our thought process, we audited and built the site to suit all needs and guidelines.
Nearest Hotel Search
Quickly and easily find the nearest CQ hotel to your desired location with our handy Nearest Hotel search feature.
Ajax Loading Modals
Harnessing Ajax technology enabled us to create popups of detailed views to ensure a quick, seamless experience.
Geographically Tailored Content
UK and US audiences are now automatically and effortlessly served different content to facilitate their different requirements.
Membership and Corporate Logins
Specially-tailored layouts and content for CQ Rewards members and Club Quarters corporate members – helping them feel every bit as special as Club members should!
Flexible Page Builder
Flexibility and versatility right at your fingertips. From content addition, editing and re-shuffling, to full page builds, our bespoke flexible page builder gave CQ the opportunity to maintain the site and create new and exciting landing pages in no time – no previous development knowledge needed!
Members’ Area
The Members’ Area was one of our favourites to build, so let’s tell you a little more about how it works!
If any prospective guest works for an organisation that has a partnership with CQ, they can use a special link to access the website and get an automatic discount.
Not only that, guests can also see content tailored to their company, such as their company’s preferred hotel, and sign in as a CQ Rewards member, earning them redeemable points on their stays. Easy!
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