As part of our wider hotel digital marketing services, PPC pairs perfectly with strategies like hotel email marketing, conversion optimisation, and SEO. We work closely with our in-house hotel SEO agency team to ensure campaigns are aligned with both paid and organic search goals, making your investment work even harder. Need technical support too? Our experienced hotel SEO company can help you strengthen visibility, reduce bounce rates, and drive more high-quality traffic — all working alongside your PPC strategy.
PPC for Hotels
PPC for hotels is highly customisable, and targeting can be as general or specific as your strategy demands. UP Hotel Internet Marketing can plan your PPC campaigns strategically in advance of major events or special offers, ensuring you’re always one step ahead. An UP Marketing PPC for hotels campaign will define your intended audience to more directly target potential guests, using real-time data and tailored messaging. As a full-service hotel PPC agency, we will utilise insights from your hotel SEO, hotel email marketing, and social media marketing for hotels to maximise your return and ensure full-funnel performance.
Potential guests don’t always book the first time they visit your website — and that’s where remarketing for hotels comes in. Our PPC hospitality experts help bring those visitors back by showing them relevant ads at the right time, encouraging them to return and book direct. By using carefully designed ads and intelligent segmentation of visitors, we make sure the right people see the right message. As a results-driven hotel PPC agency, our remarketing campaigns are designed to turn a potentially wasted click into a revenue-generating event — boosting ROI and reducing reliance on OTAs.
A PPC campaign is an extremely cost effective method of generating traffic to your hotel website when executed correctly. We offer well-planned hotel PPC marketing campaign combined with specially tailored landing pages that provide hoteliers with an excellent return on investment. The results of an UP Hotel PPC campaign are extremely quantifiable, allowing us to boost traffic to your hotel website when needed.
An UP Hotel Marketing PPC campaign includes professional copywriting. When a potential hotel guest visits your hotel website, relevant and well-written ad copy that includes emotive call to action phrases will result in bookings and repeat visits. An effective landing page with straightforward selling points will allow the visitor to your hotel website to visualise themselves as a hotel guest and clearly show them how to make a booking.
Like what you see?
Need a new hotel website for your business? Feel like your digital marketing needs a refresh? Would you like more direct bookings? Or perhaps you’re looking to step UP your career with an award-winning digital agency? However you want to work with us at UP Hotel Agency, we’re always here to talk about your business needs (usually with a cup of coffee and a donut). Ping us a message – we can’t wait to hear from you!